Concept Strategy

Explore our Concept Strategy work

Fry Junkie Branding

Old Town Scottsdale’s Entertainment District was missing something and the brothers from Mesquite Fresh Street Mex figured out what it was. French fries! The Fry Junkie brand was born out of the addiction most of us have to these golden, perfectly cooked potatoes. Made from the finest Kennebecs by a homegrown AZ company, Frite Street,…

Mesquite Branding

Mr. Mesquite Taqueria wanted to rebrand to something more descriptive of their street Mexican concept, while still keeping “Mesquite” in the name. Since their food is cooked over open flames with real mesquite wood and charcoal, we figured simple was best. The “Q with flames” ties together their unique Mexican BBQ concept nicely with a…

Payment Savvy Advertising

Electronic payments are smart. Creating brand loyalty? Even smarter. If you’re in the market, throw Payment Savvy a bone.

Scottsdale Real Estate

A great URL deserves a matching logo. And, even though this one wasn’t chosen by the client, it doesn’t mean it’s not worthy. Sometimes, we like to play B sides so you can see some of the things our clients passed up. We call a logo like this, ‘one that got away.’

Oregano’s Signage & Labels

Every retail establishment needs signage. For Oregano’s, we had a lot of fun creating unique pieces for everything from pre-ordering your pizza in all stores, to motorcycle parking in Cave Creek, and a Tree Warning Sign in Flagstaff – where one particular evergreen earned it’s own sign design. Next time you walk in to one…

Oregano’s $25 Holiday Cards

Perks are great. But, when it’s Oregano’s and they give you free food, it’s even better! We designed an Employee Holiday Card promotion as an extra bonus to the ‘family’ for the holidays. These are based on 1940’s and 50’s artwork that makes you feel like you’re back in ‘the day.’ Yep, everyone is happy…