Concept Strategy

Explore our Concept Strategy work

Scottsdale Real Estate

A great URL deserves a matching logo. And, even though this one wasn’t chosen by the client, it doesn’t mean it’s not worthy. Sometimes, we like to play B sides so you can see some of the things our clients passed up. We call a logo like this, ‘one that got away.’

Oregano’s Signage & Labels

Every retail establishment needs signage. For Oregano’s, we had a lot of fun creating unique pieces for everything from pre-ordering your pizza in all stores, to motorcycle parking in Cave Creek, and a Tree Warning Sign in Flagstaff – where one particular evergreen earned it’s own sign design. Next time you walk in to one…

Oregano’s $25 Holiday Cards

Perks are great. But, when it’s Oregano’s and they give you free food, it’s even better! We designed an Employee Holiday Card promotion as an extra bonus to the ‘family’ for the holidays. These are based on 1940’s and 50’s artwork that makes you feel like you’re back in ‘the day.’ Yep, everyone is happy…

OnTrac Holiday Card

OnTrac likes to make a splash every year with custom Christmas Cards. We created this idea to create more brand loyalty with cool designs based on American icon, Norman Rockwell. We come up with a new idea each year and work with the best Illustrator in Phoenix to execute it. If you’re going to come…

Ellman Co. Proposal Booklet

When Steve Ellman needed this proposal to pop, he leaned on Free Range to help bring Branded Cities to life. Now a huge part of the Arizona landscape, ClearChannel Branded Cities has left their mark in the interactive and high impact outdoor space.

Charitee

ChariTee Fantasy Golf is a real-time fantasy golf game played on your mobile device during PGA golf tournaments. Each week, ChariTee Fantasy Golf offers a variety of mini fantasy tournaments during these live events where participants pledge a minimum monetary donation and 70% of the proceeds are donated to the host and partner charities. Our…